The Effect of Patents in the Sports Equipment Industry
Introduction The sports equipment industry generates hundreds of billions of dollars annually worldwide, prompting companies and inventors to…
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Vaulting Onto the Billboards – Official Sponsors & Athletes’ Marketing Rights
The Fourth Annual Brooklyn Entertainment and Sports Law Society Sports Law Symposium was held on Friday, October 25,…
When the Runway Meets the Podium: How Fashion Brands Win Gold at the Olympics
In 2024, Olympic fashion has evolved beyond plain uniforms, and encapsulates performance, cultural diplomacy, and high-end branding. Louis…
Keynote Conversation with Jeffrey Benz – International Sport Arbitrator
On Friday, October 25th, 2024, the Brooklyn Entertainment and Sports Law Society (BESLS) hosted its fourth annual Brooklyn Law…
Guarding the Goal Line: Protecting Competition Integrity
Brooklyn Law School’s Entertainment & Sports Law Society (BESLS) recently hosted its fourth annual Sports Law Symposium, bringing…
Trademark Turbocharge: Accelerating Innovation and Protecting Legacy
Fueled by Enzo Ferrari’s legacy, Ferrari has emerged globally as a brand synonymous with perfection, luxury, and excellence.…
Professional golf at a crossroads: what next for the PGA Tour & LIV Golf?
It’s been a year since the shocking announcement in June 2023 that the PGA Tour and LIV Golf…
Half Time on the Messi Deal: Is It Blueprint for Growth or Just More of the Same?
Half Time on the Messi Deal: Is It Blueprint for Growth or Just More of the Same? 1[1]For…
New Streaming Grand Slam or Strike Out – All About the Proposed Joint Venture Between ESPN, Fox, and Warner Bros. Discovery
Shortly before one of the largest televised sporting events, Super Bowl LVIII, three sports providers — ESPN, Fox,…
There’s a New Sheriff in Town: How IREF can be a Model to Protect Sports Fans
There is a constant tension between a professional sports team’s fans and its owner. Taken at face value,…